|
Penn State Marketing Association
The Pennsylvania State Marketing Association (PSMA) is "Marketing Our Future," by pursuing a new vision of excellence. We plan on transforming ourselves from a student organization into a professional business model through a focused and developed strategy. From this vision, we have taken a new approach by implementing our own four Pâ??s: Professionalism, Philanthropy, Productivity and Promotion. These 4 pillars provide the primary focus for all of our endeavors in serving our stakeholders.
Through our internal research, we have identified our target stakeholders as our Associates (members of PSMA), Corporate Clients, Faculty Consultants, the Smeal College of Business, American Marketing Association, our Alumni and The Pennsylvania State University. These stakeholders have contributed greatly to our success in the past and now, looking toward the future, we hope they will do the same.
|
|
|
Monday, October 12, 2009
General Meeting with Altria!
114 EES Building  more info
|
|
|
Tab content 2 here
Tab content 2 here
Tab content 4 here
Tab content 4 here
|
|
| Corporate Partners
|
|
Meetings